IT Looks


L’Oreal Professionnel presents 3 IT looks based on the Hottest Colour, Cut & Styling trends of the season.


Jerry Hall



The Golden Lob was the perfect way to transform the look of fashion and rock icon Jerry Hall. The Lob, or "long bob", allowed her to keep some of the length she loves with added texture and movement. Her new golden blonde color is flattering and is a great way for mature women to stay blonde and chic, since the shade brings a warm vibrance to the hair.


"The Lob is fresh, youthful and a very flattering cut for women of all ages. It is a great way for women with long hair to update their look and try something new."

Seb Bascle, IT Looks hairstylist




HELENA BORDON Ash Blonde Bangs & Waves


Brazilian blogger and fashionista Helena Bordon rocks Ash Blonde Bangs & Waves. Tousled waves and statement bangs have been catwalk favorites, a nod to the laidback 1970s style. Her new ash blonde color refreshes her much-loved blonde hair for a sophisticated finish.


"Loose, tousled waves remain popular and on-trend this season, and now the style is kept relevant and interesting with the addition of statement bangs."

Seb Bascle, IT Looks hairstylist






Accomplished French model & actress, Loan Chabanol, wears the Copper Pixie - a hot new take on the classic pixie cut. This asymmetrical cut is the natural evolution of the shorter, sharper pixie. Loan's vibrant copper shade is the perfect mix of chic and edgy.


"This is a very youthful and contemporary take on the pixie haircut, with a combination of different length layers. It is a feminine and flattering way to wear shorter hair this fall."

Seb Bascle, IT Looks hairstylist






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